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Fri, Jul 10 • Nairobi

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Business

The World Cup’s Biggest Match Is Nike Vs. Adidas

▶ NYT Business Jul 10, 2026 19h ago 👁 2 views

The World Cup’s Biggest Match Is Nike Vs. Adidas

📋 Article Summary

52 words

Second place in the hearts and wallets of Americans isn’t good enough for the world’s largest sportswear companies, who bet big on the tournament. Second place in the hearts and wallets of Americans isn’t good enough for the world’s largest sportswear companies, who bet big on the tournament.

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