Hailey Bieber, Billie Eilish brands lead celebrity loyalty ranking, study finds

Hailey Bieber's rhode and Billie Eilish's Eilish Fragrances lead a new ranking of celebrity-owned brands, with engagement proving more important than follower numbers. Hailey Bieber's rhode and Billie Eilish's Eilish Fragrances lead a new ranking of celebrity-owned brands, with engagement proving more important than follower numbers. Read the full story on Standard Entertainment via the link below.