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Home › Technology › Safaricom is pushing M-PESA deeper into Kenya’s retail…

Technology

Safaricom is pushing M-PESA deeper into Kenya’s retail investing market

TechCabal · Friday, May 8, 2026 at 06:13 · 4h ago

Safaricom is pushing M-PESA deeper into Kenya’s retail investing market

Image via TechCabal

📋 Summary

Safaricom, Kenya’s largest telecom operator, is expanding M-PESA's presence in retail investing after assets in its money market fund, Ziidi, more than doubled.

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