The World Cup’s biggest winner so far? Prediction markets, where a $5.4 billion betting frenzy has shattered previous records

Fortune Jun 22, 2026 2h ago ⏱ 1 min read 👁 1 views

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📋 Article Summary

42 words

What began as a quirky corner of finance is quickly becoming another default app on fans’ phones during one of the world’s biggest sporting events. This story was reported by Fortune. For more Finance news in Kenya, stay tuned to Masaa.

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